Interestingly I find it exactly the opposite, the reason I've had an Optima and now a Cadenza is I've been able to get exactly what I want without adding a whole bunch of bundled nonsense I don't want, having $5000 added in a package where all I want is a sunroof or a better sound system. From what I can see the Stinger has taken that advantage and tossed it in the trash, if you want a sunroof you have to move to a higher model, it can't be added, color combos are all over the place, I mean you can get a gray interior in a white Premium but not in the top of the line G2, WTH? It appears they hired the Lexus folks to determine their models/specs/equipment, forgetting at the end of the day it's still a Kia, and car snobs won't take a second look no matter what the configuration is. I think they're in for a rude awakening, people are not going to be lining up to fork over $40,000 for a 4-cylinder missing options a $30,000 Optima has.