Manaz
1000 Posts Club!
The badge belongs to Holden, a once proud home grown Aussie car manufacturer that became a subsidiary of General Motors and has been on the downward spiral since they announced they were stopping production in Australia.
They haven’t built a car or engine in Australia since October 2017, and their sales are reflecting it. They replaced the home grown Commodore (which you would know as Chevy SS in the US) with a model from Opel but made the mistake of still naming it Commodore which has blown up in their face as Australian buyers have begun looking to other manufacturers, predominantly Kia & Hyundai as an alternative.
The bulk of their sales now comes from the Colorado which is built in Thailand. They sell some Chevy products, namely the Silverado and Camaro 2SS & ZL1, both of which are massively over priced for the Australian market mainly as they are factory built LHD and converted to RHD by HSV (Holden Special Vehicles).
Sad as it is to say this once great Australian company is on its last legs, and eventually I think GM will cut them loose which will ultimately see them shut down all together.
That's the crux of it, but it's actually worse.
Holden have probably the worst dealership service aside from Ford (who had the fun of the PowerShift transmission debarkle, and now it turns out Ford themselves knew about it before they even out it on sale).
Holden also took a lot of money from the Australian government to support local manufacturing and then GM in the US just brought it back there to prop themselves up and cancelled local manufacturing anyway (Ford did the same).
There is an active (and at least partially justified) hatred of the brand across much of Australia. The last RWD Commodore was a genuinely good car (the VE was a great car, they called it the "billion dollar baby", and that spawned VE2, VF and VF2, and they improved as they went. Holden have made bad decision after bad decision, treating their customers with contempt.
I nearly bought a VF2 SS-V Redline - they are a genuinely good car, but in the end, could not bring myself to put money into Holden's pockets and rely on their terrible dealership support for years to come.