Motor Trend - 2018 Audi A4 Ultra Premium vs. 2018 Honda Accord 2.0T Touring: Blurred Lines

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2018 Audi A4 Ultra Premium vs. 2018 Honda Accord 2.0T Touring: Blurred Lines - Motor Trend

Who builds the better luxury family sedan?

Starting at $36,975, the A4 Ultra is one of the most inexpensive ways to get a luxury-brand family sedan in your garage.

Our tester added options such as gray paint for $575 (black or white paint are the only free colors) and the Convenience package, which adds keyless entry, a color instrument cluster display, and a few other features for $1,000. A handful of other goodies brought the as-tested price for our A4 to $39,110.

With a lower cost of entry and improved fuel economy being the reasons for the A4 Ultra’s existence, its engine makes less power than it does in other A4 trims, producing 190 hp and 236 lb-ft of torque (compared to 252 and 273 for the 2.0T Quattro lineup).

One of the worst things that can happen to a luxury car buyer, particularly one shopping on the lower end of the spectrum, is the obvious revelation to both you and others that you got “the cheap one.” Although some base luxury family sedans have some pretty obvious tells, the A4 Ultra hides its relatively affordable sticker price well. The A4 Ultra’s trim looks sharp, even with its slightly smaller wheels and Eastern Bloc apartment gray paint. From its LED signature headlights, down its sharply creased flanks, to its sequential taillights, everything about the A4 screams, “I’ve made it!”

Inside, the A4 makes a good first impression. “The design vibe is a smartphone on wheels,” executive editor Mark Rechtin said. Slip into the interior, and you’re greeted with real leather seats (though they are on the grainy and thin side), neat metallic-looking trim along the dashboard, and Audi’s MMI infotainment system mounted front and center atop the dash. The plastic switchgear feels soft and satiny to the touch, and the metallic-tipped HVAC controls and MMI knob feel cool to the touch and look pricey. The knobs turn and buttons press with a satisfyingly damped click.

“Audi does a superb job of using the interior design to mask the material selection,” associate editor Scott Evans said. “The design is hypermodern and looks premium, and the textured silver plastic stands in well for fake wood.”

But dig a bit deeper, and there is some disappointing decontenting to hit the price point—starting with the fancy tech Audi is most known for. With the cheaper trim package, the game-changing Virtual Cockpit is missing, as is any driver-assist technology. (Honda Sensing is standard on even the cheapest Accord.) . MMI is at least friendly with Apple CarPlay and Android Auto, which lessens the blow.

Some of the material choices are disappointing in a tactile sense. The armrests aren’t leather, and neither is the dash topper, which is a sort of squishy rubber. There’s also a lot of hard, unsatisfying plastics hiding below your beltline.

The material choices are pretty easy to overlook considering this A4’s sticker price, but the back seat isn’t. The lack of legroom means taller passengers will find themselves with their legs pressed up against a hard plastic seat back instead of softer surfaces found on higher-spec A4s. Cupholders are also conspicuously absent in back, though there are at least bottle holders in either door pocket. The Audi claws back a few points by offering up HVAC controls to rear-seat passengers.

- Focused on the A4 as wanted to highlight that Audi had to decontent (in both tech and materials) to hit a certain price-point.

There have been complaints about the level of material quality in some reviews of the Stinger, but think, overall, that those reviews have been unrealistic considering the Stinger's starting price-point.

While am a believer that all touch points should be soft and made of real materials (i.e. - metal looking door releases should be made of metal and not painted plastic), can kinda overlook the Stinger's mix of having real aluminum and painted plastic.

The one thing Kia needs to change, however, is the horribly cheap looking airbag/steering cover.

Drivers have that cheap thing staring them in the face.
 
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Sounds like an Audi badge fan trying to like the car but finding too many things he doesn't like, ending in disappointment. Personally I've never even considered an Audi because of the maintenance costs, frequency of repair and the fact that to my eyes, I don't see them as particularly stylish on the cheap end. But it has been years since I look at one, too, which is my fault.
 
The one thing Kia needs to change, however, is the horribly cheap looking airbag/steering cover.
That's what these are for: :p

loden-steering-wheel.jpg
 
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Sounds like an Audi badge fan trying to like the car but finding too many things he doesn't like, ending in disappointment. Personally I've never even considered an Audi because of the maintenance costs, frequency of repair and the fact that to my eyes, I don't see them as particularly stylish on the cheap end. But it has been years since I look at one, too, which is my fault.
As far as Audi is concerned I find them very easy to drive and to live with and beautiful to look at. Of course, as far as maintenance is concerned, these cars are usually leased so they remain under manufactures warranty. I never get the cheapest entry model of any car I lease. I can't wait to see the newly redesign A6 coming out in the last quarter of this year. However, I find prices on German cars have been escalating at an alarming pace. Reason I am looking into the Stinger.
 
From interior to exterior to high performance - everything you need for your Stinger awaits you...
Is it leather or plastic. And, if it's leather how much to replace the plastic original factory unit?
It's plastic. It's only the center piece. And it's really well made. I've got a few examples of steering wheel badges for the Genesis and Optima - these are on another level...
 
Sounds like an Audi badge fan trying to like the car but finding too many things he doesn't like, ending in disappointment. Personally I've never even considered an Audi because of the maintenance costs, frequency of repair and the fact that to my eyes, I don't see them as particularly stylish on the cheap end. But it has been years since I look at one, too, which is my fault.
A buddy of mine purchased a 3 year old Audi for $30k. 3 years later he sold it for $9,500 and put in over $6,500 in repairs!...

In 3 years he lost $27,000. He told me "Never again." A different friend purchased a 535i. In the shop constantly. He moved to an Infiniti G60 (the large sedan). Loved it. Now into a Tesla P85D Model S. Loves it more so.

The Germans have built GREAT brands in the US. And some of it is worthy and a lot of it is not. Fine tuned instruments they often deliver upon, but reliability and maintenance is way down the list.
 
Is it leather or plastic. And, if it's leather how much to replace the plastic original factory unit?
As the old, but still pretty sharp, Bob Lutz recently said: "It only costs about $250 - $350 more to take a forgettable interior and make it world-class. Why car companies skimp on what people will see and use every day is beyond me." A bit of paraphrasing as I can't recall his exact wording towards the end, but there it is. He's dead on correct.

"Hey, let's build brand loyalty by giving a first-time buyer a bunch of rattle-infested plastic interiors to deal with." Yah, that'll get the to upgrade to a compact SUV or full-size sedan of the same brand next go-around... "Well, everyone else is doing it, so we ar safe and can pack a bit more profit into the car - maybe..."

The stupid think is often on full tilt with these companies. Everyone focus grouping the heck out of the next car, so that concept you saw 3 years earlier? Yah, the next version of that vehicle looks pretty much like the outgoing one. Safe. It's what people know. I won't get fired. Blah, blah, blah...
 
I used to have dinner with a group of BMW fanatics twice a year. They would get into a corner and brag about how they knew their service managers so well they could just show up at the service entrance and immediately get their cars worked on. I listened to the name-dropping and bragging for about 30 minutes, stood up and said I have no idea what "my" service manager's name is because I never have to see him, and walked away.
 
A buddy of mine purchased a 3 year old Audi for $30k. 3 years later he sold it for $9,500 and put in over $6,500 in repairs!...

In 3 years he lost $27,000. He told me "Never again." A different friend purchased a 535i. In the shop constantly. He moved to an Infiniti G60 (the large sedan). Loved it. Now into a Tesla P85D Model S. Loves it more so.

The Germans have built GREAT brands in the US. And some of it is worthy and a lot of it is not. Fine tuned instruments they often deliver upon, but reliability and maintenance is way down the list.

My present car is a 535i and my last two cars have been 3 Series...ZERO problemas and ZERO $$$ for maintenance since everything is covered, including labor for the first 4 yrs! I never purchase used cars.
That's like rolling a dice...

As for Teslas, they love driving they cars, but hate all the rattles.
 
______________________________
From interior to exterior to high performance - everything you need for your Stinger awaits you...
I used to have dinner with a group of BMW fanatics twice a year. They would get into a corner and brag about how they knew their service managers so well they could just show up at the service entrance and immediately get their cars worked on. I listened to the name-dropping and bragging for about 30 minutes, stood up and said I have no idea what "my" service manager's name is because I never have to see him, and walked away.
That's funny!

Typically, when I ask friends of family or people in the parking lot how they like their "insert luxury vehicle here" and it's had any problems, people tell me "Oh, it's been great. Love it." and of service or quality "No, it's been great."

Yet I know family friends who conveniently forget the transmission problem or the wheel bearing or suspension or electronics issues they've had with that "No, it's been great. Love it. No problems." car in the past year alone! How come I can remember, but they have somehow completely forgotten?

People, when buying a luxury brand, don't want to say they made a bad choice, or don't like it, or it's been a train wreck of a fixer upper.

Someone will have stats to refute me I'm sure, but from my experience it seems BMW is the worst offender of service issues, then Audi and then Mercedes, among the German luxury leaders... I could be very wrong, but that is my perspective over the decades...
 
That's funny!

Typically, when I ask friends of family or people in the parking lot how they like their "insert luxury vehicle here" and it's had any problems, people tell me "Oh, it's been great. Love it." and of service or quality "No, it's been great."

Yet I know family friends who conveniently forget the transmission problem or the wheel bearing or suspension or electronics issues they've had with that "No, it's been great. Love it. No problems." car in the past year alone! How come I can remember, but they have somehow completely forgotten?

People, when buying a luxury brand, don't want to say they made a bad choice, or don't like it, or it's been a train wreck of a fixer upper.

Someone will have stats to refute me I'm sure, but from my experience it seems BMW is the worst offender of service issues, then Audi and then Mercedes, among the German luxury leaders... I could be very wrong, but that is my perspective over the decades...
Perhaps so, I can only speak about my experiences. But even then when you have a car that's still under the 4 yr free warranty and when you have a company that will provide you another, usually newer Bimmer free of charge...what's to bitch about. In our case, presently we are low milage people. If we're going on vacation it's usually overseas. And I always have had great respect for all my cars, never abuse them.
Going back in time I recall some Bimmers having the VANOS in the engine replaced and others having their fuel pumps replaced. I lucked out, however the 2004 3 Series had the left side of the under dash and the left rear door a bit misaligned. I noticed that particular car had been assembled at the BMW factory in South Africa. We didn't close the deal until the dealer fix both problems. Of all the cars I've had that was by far the best handling of them all. Still, I had to get rid of it, that car urged you to drive into each and every turn, just like Alfas and my wife had to hang tight, her rear would go one way and her head the other. She got to hate that car and it was gone after only 2 yrs...replaced by a Lexus GS 350...a rear drive poor imitation of a 3 Series. Even in the open hwy that car never had the great directional stability in side winds and the wind noise would start being heard at around 65 mph. That's when I started missing the 3 Series. Drove like an arrow and never any wind noise.

On Mercedes, I had a 73 450 SE and the only problem was a water pump. Other than that, the car was built like a tank. On the 76 Audi 5000 I had my brother fix an electric window activator. He fixed it with a piece of thin wire. Great car, as always with European cars, a driver's car! On the Alfa Romeo and the Lancia Coupe as well as the Volvo 144 I used to take them to a Turkish mechanic in Ft Worth every 3 month and he adjusted whatever needed to be done, etc. Same with the MB but that was a long time ago. On the 3 Lexus, never a problem and my wife loved them. If one takes good care of the equipment and treat it with respect...NO PROBLEMA.
 
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Perhaps so, I can only speak about my experiences. But even then when you have a car that's still under the 4 yr free warranty and when you have a company that will provide you another, usually newer Bimmer free of charge...what's to bitch about. In our case, presently we are low milage people. If we're going on vacation it's usually overseas. And I always have had great respect for all my cars, never abuse them.
Going back in time I recall some Bimmers having the VANOS in the engine replaced and others having their fuel pumps replaced. I lucked out, however the 2004 3 Series had the left side of the under dash and the left rear door a bit misaligned. I noticed that particular car had been assembled at the BMW factory in South Africa. We didn't close the deal until the dealer fix both problems. Of all the cars I've had that was by far the best handling of them all. Still, I had to get rid of it, that car urged you to drive into each and every turn, just like Alfas and my wife had to hang tight, her rear would go one way and her head the other. She got to hate that car and it was gone after only 2 yrs...replaced by a Lexus GS 350...a rear drive poor imitation of a 3 Series. Even in the open hwy that car never had the great directional stability in side winds and the wind noise would start being heard at around 65 mph. That's when I started missing the 3 Series. Drove like an arrow and never any wind noise.

On Mercedes, I had a 73 450 SE and the only problem was a water pump. Other than that, the car was built like a tank. On the 76 Audi 5000 I had my brother fix an electric window activator. He fixed it with a piece of thin wire. Great car, as always with European cars, a driver's car! On the Alfa Romeo and the Lancia Coupe as well as the Volvo 144 I used to take them to a Turkish mechanic in Ft Worth every 3 month and he adjusted whatever needed to be done, etc. Same with the MB but that was a long time ago. On the 3 Lexus, never a problem and my wife loved them. If one takes good care of the equipment and treat it with respect...NO PROBLEMA.
Well put! Now-a-days many brands, we are splitting hairs in terms of reliability and overall quality. It's just when a vehicle is in warranty (my Nissan Maxima) and the A/C blows up - literally, white powder out the wheel wells. Two wheel bearings die, and the transmission craps out at 69k miles... It's the in-warrnty repairs that don't cost a thing, but to me, are an indicator if I'm keeping the car long-term or not. And then after the power train warranty goes away, how much does that brand cost to fix?

Many are in a financial position to pay for those fixes, or just lease or the company car program gives the driver a newbie every 3 years or so... I get it.

As for me, I'm saving for 3 kid's college accounts, ack, and then life (carpet, new fridge), new roof coming soon! Doesn't stop. Thus, the Stinger and Kia's long-standing great warranty puts me at ease for a while... Not too long mind you. 25k miles a year I average for 4 years of a lot of highway driving and we'll see. But it covers much longer than other warranties so I'll take it!
 
I was a service manager for a GM-BMW-Subaru dealer for 12 years. End of discussion for me.
 
Well put! Now-a-days many brands, we are splitting hairs in terms of reliability and overall quality. It's just when a vehicle is in warranty (my Nissan Maxima) and the A/C blows up - literally, white powder out the wheel wells. Two wheel bearings die, and the transmission craps out at 69k miles... It's the in-warrnty repairs that don't cost a thing, but to me, are an indicator if I'm keeping the car long-term or not. And then after the power train warranty goes away, how much does that brand cost to fix?

Many are in a financial position to pay for those fixes, or just lease or the company car program gives the driver a newbie every 3 years or so... I get it.

As for me, I'm saving for 3 kid's college accounts, ack, and then life (carpet, new fridge), new roof coming soon! Doesn't stop. Thus, the Stinger and Kia's long-standing great warranty puts me at ease for a while... Not too long mind you. 25k miles a year I average for 4 years of a lot of highway driving and we'll see. But it covers much longer than other warranties so I'll take it!

I forgot, we also had a Maxima, two of them as a matter of fact. One was the last rear wheel drive Maxima the '81 (I think) with Diesel engine and the other was a bright red front wheel drive SE that my wife loved and we got rid after someone plowed into her at a stop light. The diesel had interior quality problems. Cheap materials, for sure. The SE was still too new when we got rid of it. There has been other cars we have had. The only lemon was my first ever car, a 57 Renault Dauphine. Dealer went out of business and American mechanics in Biloxi where we were stationed did not have metric tools or manuals to work on it. And then there was the Pontiac STE with fitted struts several inches longer on the left side than the right side. That one was gone after two years and finally GM contact me to tell me they were shipping the right sized struts to the dealer about a year after I had traded it
for the Audi 5000. The STE was GM's answer to the Audi 5000...the difference between both cars was like night and day. I think that was the last American car we ever owned.

These days cars are all expensive to fix. That's the reason I get 3 year leases and with low milage I usually make a couple of thousand at the end of lease from CarMax. I never made any money with a purchased car.
 
From interior to exterior to high performance - everything you need for your Stinger awaits you...
That's what these are for: :p

loden-steering-wheel.jpg


Sal,

Talking about the steering wheel/airbag cover and not the emblem/badge (btw, that is a nice upgrade; as stated before, Kia really needs to redo its badge) - which just looks chinzy.

OK, maybe not talking about getting something the level of what's on the new K900 - which looks far nicer (altho, why not?), but even the Cadenza's looks more premium.

2017-Kia-Cadenza-steering-wheel.jpg


2017-Kia-Cadenza-steering-wheel.jpg
 
______________________________
I used to have dinner with a group of BMW fanatics twice a year. They would get into a corner and brag about how they knew their service managers so well they could just show up at the service entrance and immediately get their cars worked on. I listened to the name-dropping and bragging for about 30 minutes, stood up and said I have no idea what "my" service manager's name is because I never have to see him, and walked away.
Wish you had a mic you could drop at that time...
 
Sal,

Talking about the steering wheel/airbag cover and not the emblem/badge (btw, that is a nice upgrade; as stated before, Kia really needs to redo its badge) - which just looks chinzy.

OK, maybe not talking about getting something the level of what's on the new K900 - which looks far nicer (altho, why not?), but even the Cadenza's looks more premium.

2017-Kia-Cadenza-steering-wheel.jpg


2017-Kia-Cadenza-steering-wheel.jpg
Yes, the more expensive models do have nicer looking steering wheel centers...
 
Wish you had a mic you could drop at that time...

Best service is by far at Lexus. They turned the whole thing upside down. Our first Lexus was in '91. You made an appointment to bring in the car for service and when you showed up you were greeted by your name even if that was your first service. They would escort you to their waiting room where they had coffee and pastries. As soon as their loaner was driven near the waiting area they would ask you to sign a form and escort you to the outside waiting area where they would have a Lexus, usually newer than your car, freshly washed and with a full tank of gas. No other company in the Ft Worth area could compare with that service. The Germans and Infinity followed in the footsteps but they are nowhere near yet. When we purchased that car, about a week later a delivery van stopped by our house with an open wooden container full of straw and a nice bottle of Napa Valley Cabernet Sauvignon. These days they are not as nice, but depending on the dealer part of the purchase includes a portfolio full of all kinds of discounts at local restaurants, entertainment and sports, etc. The largest Lexus dealer in the Dallas/Ft Worth area will provide you with a small windshield sticker that will allow you free valet parking at all Texas Rangers games. Their waiting rooms resemble a gentlemen's club with oversized leather chairs, tv's all over and one of the dealers even offers small sandwiches for those that decide to wait for their car due to inclement weather, etc. There's also a Honda dealership in Ft Worth that offers wine while you wait. I haven't been there but I can guess that MADD is not very happy at that.
 
Yes, the more expensive models do have nicer looking steering wheel centers...

I finally got to see the inside of a Stinger today at the local dealership. I could live with that wheel center.

The salesman proved to me that this is a real GT car and showed me the hatch as proof :))

Oh, they had a $995 sticker for pin stripes, paint protection, wheel locks, etc. Pin stripes in this day and age!!!

BTW I was impressed with the sound system. Same as in my 535i but it sounds much better. Kia has done a great job with this car.
 
From interior to exterior to high performance - everything you need for your Stinger awaits you...
Kia Stinger
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