Leftlane
Active Member
Good adviceMy $.02 worth, is you may want to poke around and find a Kia dealer that heavily participates in Kia's MSO (Marketing Sales Objective) program, also known as a Stair-Step Spiff program. If so, it's a volume dealer who is much more likely to be focused on hitting their sales figure for the month to obtain their spiff. Sure, it may be only $250 a vehicle on average, but if their target is 120 cars, that's a nice $30,000 check to the dealer. If they sell vehicles with an average MSRP of $27k per car on average, that's another $97k to the dealership. Add in the dealer paperwork fees, extras they sell, and other people that leave thousands on the table when purchasing, and dealers should be doing very well if making their volume numbers.
It is THOSE dealers I would work with IMHO. Good luck!
And keep in mind that the profit center for any dealer is the service department. The purpose of the sales department is to keep the service department busy.