Kia Stinger
Staff member
If you have checked out the marketing campaign for the Kia Niro, you may have noticed there is something missing.
Take for example this line from a tv commercial,
“We call this the Kia Niro. But that’s only because ‘breakthrough, game-changing crossover that gets over 40 miles per gallon combined and is really fun to drive’ just wouldn’t fit on the back.”
What's missing? The fact that the Niro is Kia's first dedicated hybrid vehicle. This is true in all of the ads that Kia is doing with the Niro? Why omit possibly one of the key selling points? Continue reading The Curious Case Of Kia Not Mentioning 'Hybrid' With the Niro...
Take for example this line from a tv commercial,
“We call this the Kia Niro. But that’s only because ‘breakthrough, game-changing crossover that gets over 40 miles per gallon combined and is really fun to drive’ just wouldn’t fit on the back.”
What's missing? The fact that the Niro is Kia's first dedicated hybrid vehicle. This is true in all of the ads that Kia is doing with the Niro? Why omit possibly one of the key selling points? Continue reading The Curious Case Of Kia Not Mentioning 'Hybrid' With the Niro...
