The .01 is probably a trick to make you think they've stretched "as far as they possibly could," but "there's nothing they can do about that last penny"
MSRP is whatever the dealer says (their home run, basically). But the dealer might not be the original purchaser from KIA. They could have gotten it on dealer trade or wholesale for much lower than invoice, which means the original dealer took the hit, not them.
That said, you still might. Not get a better deal even if the dealer still has plenty of more room on that specific car. Not every stinger can/will sell for a certain price and dealers know this. They (some of them anyways) can check within a certain mile radius for listing and completed sales and price competitively for the area. Which is a 60-200m radius depending on how big the dealer is, and a range of other factors.
Ex: If I have
Tellurides that simply won't sell, but Stingers go brrrrr. and you have Stingers that don't sell but Tellies go brrrr. We can trade (reciprocal purchase) at "dealer cost" (which is at or below invoice) and make up the profit selling the opposite car even at a heavy discount.
If my Stingers MSRP at 20 and invoice at 10; we sell our
tellurides to you at 6 to get rid of them, and buy your Stingers at 6 so you have space for
tellurides. We can sell them at even at 10 and tell the customer "we're just above invoice" and technically not be lying. Overall there may be a hit to us (if we don't offset with other models), but on top of that, remember there are kickbacks and dealer incentives from KIA straight to the dealer's pockets that you don't see.
And we haven't even gone to the finance guy who tries to add bs protection packages yet.
Source: was briefly a car salesperson, quit because I saw how the industry is basicaly designed from the ground up to screw you over multiple times, and preferably without warning. And then you still owe taxes. Even good salespeople are ultimately slaves to the system.
I recommend
working price from invoice, not MSRP, because that's the actual value of the physical car itself, as determined by the people who made it, before dealer/middleman fees that you only can't escape because the industry lobbied to specifically and exclusively block everyone other than themselves from buying direct from OEMs. Although, most dealers won't take "invoice deals" like that. But since there are quite a few stingers still unsold from
last year, it's one of the few cars you can get away with "stealing" it at invoice or below... just have to wait until they get desperate enough...
Like how I got my 2018 premium at 31,400 when it invoiced (my specific
vin) at 39,600... because it was 1) "used" at 3k miles, 2) unsold for over 250 days, and 3) November in the midwest. Dealers in my area are itching to sell, but not at the most agreeeable prices.
If you can wait a few months... US buyers should wait until closer to/after election time, as the market/life in general may take weird turns depending on 2020 election results. Unless you have other plans for yourself/the car
TL;DR: Those prices are good and below expected invoice range (for both)... which tells me it was likely dealer traded or wholesaled, but they likely still have more room on that/those specific car(s). You'd be rolling the dice on losing it entirely if you try to push for more.
Also important. And not just for you but in general...
Have you done your
vin and recall checks? Do you have the mileage? Have you physically seen the car yet? Any
aftermarket mods (including cosmetic)? I've been looking at "brand new" Singers with 3-5k miles, which is fine for me, but I definitely negotiate a discount for the mileage. "Never titled" is a gimmicky selling point for a new car if it was a demo for the CEO's wife, and their 16 year old took his driving test in it. There's also a 2019 GT2 at 36 in my area..... with front end damage reported on the carfax.
Vin check, carfax, mileage, usage history (if applicable).
